I aim to design brands that people connect with.
From visual identities and packaging to websites and digital experiences, I work with businesses to create cohesive brand systems that are both strategically considered and visually compelling. My approach combines creative thinking with purposeful design, ensuring every touchpoint works together to tell a consistent and memorable brand story.
Based in Melbourne, I work across lifestyle, hospitality, food and beverage, and consumer-focused brands, helping businesses establish a strong presence in their respective markets. Whether developing a brand from the ground up or refining an existing identity, I focus on creating thoughtful design solutions that not only look great but also support long-term growth and recognition.
Feel free to get in touch if you'd like to work together, collaborate on a project, or simply have a chat. I'd love to hear from you. :)
penny@pennydesigns.au ↗
Services
- Brand Identity Design
- Packaging Design
- Publication Design
- Art Direction
- Social Media Content Creation
- Ad Creatives & Campaign Visuals
- Website Design
From visual identities and packaging to websites and digital experiences, I work with businesses to create cohesive brand systems that are both strategically considered and visually compelling. My approach combines creative thinking with purposeful design, ensuring every touchpoint works together to tell a consistent and memorable brand story.
Based in Melbourne, I work across lifestyle, hospitality, food and beverage, and consumer-focused brands, helping businesses establish a strong presence in their respective markets. Whether developing a brand from the ground up or refining an existing identity, I focus on creating thoughtful design solutions that not only look great but also support long-term growth and recognition.
Feel free to get in touch if you'd like to work together, collaborate on a project, or simply have a chat. I'd love to hear from you. :)
penny@pennydesigns.au ↗
Services
- Brand Identity Design
- Packaging Design
- Publication Design
- Art Direction
- Social Media Content Creation
- Ad Creatives & Campaign Visuals
- Website Design
