Penny Designs https://pennydesigns.au Penny Designs Mon, 08 Jun 2026 06:05:04 +0000 https://pennydesigns.au en HOME https://pennydesigns.au/HOME Sun, 24 Sep 2023 14:18:12 +0000 Penny Designs https://pennydesigns.au/HOME <img width="5000" height="3194" width_o="5000" height_o="3194" data-src="https://freight.cargo.site/t/original/i/ef34d10b5b95aa4f30c7736833bcf9d871d32ef422c66d07bc99dcbbe579cd11/gyeongju---cover-copy.png" data-mid="194883487" border="0" src="https://freight.cargo.site/w/1000/i/ef34d10b5b95aa4f30c7736833bcf9d871d32ef422c66d07bc99dcbbe579cd11/gyeongju---cover-copy.png" /> <img width="5000" height="3194" width_o="5000" height_o="3194" data-src="https://freight.cargo.site/t/original/i/13b9f9824d144b4db65685b60cde4c13deda44bf86d85c8dae86dbbe7ca50584/yashi-cover.png" data-mid="194885052" border="0" src="https://freight.cargo.site/w/1000/i/13b9f9824d144b4db65685b60cde4c13deda44bf86d85c8dae86dbbe7ca50584/yashi-cover.png" /> <img width="3000" height="1916" width_o="3000" height_o="1916" data-src="https://freight.cargo.site/t/original/i/5593be613b87982c177789b8a9ad21ce44823a1d5056f2f8937ecd33b60c6d40/airborne-cover.png" data-mid="194885081" border="0" src="https://freight.cargo.site/w/1000/i/5593be613b87982c177789b8a9ad21ce44823a1d5056f2f8937ecd33b60c6d40/airborne-cover.png" /> <img width="2675" height="1709" width_o="2675" height_o="1709" data-src="https://freight.cargo.site/t/original/i/0b6dfad9fb5fc3e23d2b6ae9a820afd4785169ef8272770cbec09fb757f4ea54/Frame-23.png" data-mid="248875420" border="0" src="https://freight.cargo.site/w/1000/i/0b6dfad9fb5fc3e23d2b6ae9a820afd4785169ef8272770cbec09fb757f4ea54/Frame-23.png" /> <img width="2675" height="1709" width_o="2675" height_o="1709" data-src="https://freight.cargo.site/t/original/i/9f6af664649232eb9ac053dafb2a8f016cf7378dd1cf17ef64b7a314016a7623/Frame-24.png" data-mid="248876472" border="0" src="https://freight.cargo.site/w/1000/i/9f6af664649232eb9ac053dafb2a8f016cf7378dd1cf17ef64b7a314016a7623/Frame-24.png" /> <img width="2675" height="1709" width_o="2675" height_o="1709" data-src="https://freight.cargo.site/t/original/i/8451d15c7e5765ab96c105ed3f5b4ea1518bbe1346888ff385c00b11b298522e/Frame-24.png" data-mid="248875425" border="0" src="https://freight.cargo.site/w/1000/i/8451d15c7e5765ab96c105ed3f5b4ea1518bbe1346888ff385c00b11b298522e/Frame-24.png" /> <img width="1654" height="85" width_o="1654" height_o="85" data-src="https://freight.cargo.site/t/original/i/edc3590533b416efddc93d8b67d7e0dfd6880074c1fcc9e30a4dc67191846f7e/Asset-153x.png" data-mid="233373286" border="0" src="https://freight.cargo.site/w/1000/i/edc3590533b416efddc93d8b67d7e0dfd6880074c1fcc9e30a4dc67191846f7e/Asset-153x.png" /> I aim to design brands that people connect with. From visual identities and packaging to websites and digital experiences, I work with businesses to create cohesive brand systems that are both strategically considered and visually compelling. My approach combines creative thinking with purposeful design, ensuring every touchpoint works together to tell a consistent and memorable brand story. Based in Melbourne, I work across lifestyle, hospitality, food and beverage, and consumer-focused brands, helping businesses establish a strong presence in their respective markets. Whether developing a brand from the ground up or refining an existing identity, I focus on creating thoughtful design solutions that not only look great but also support long-term growth and recognition. Feel free to get in touch if you'd like to work together, collaborate on a project, or simply have a chat. I'd love to hear from you. :) penny@pennydesigns.au&nbsp;↗ Services - Brand Identity Design - Packaging Design - Publication Design - Art Direction - Social Media Content Creation- Ad Creatives &amp; Campaign Visuals - Website Design <img width="2881" height="3728" width_o="2881" height_o="3728" data-src="https://freight.cargo.site/t/original/i/d3f6e305fe4a569d51d3f4ee38f9fa2a3f88a1d87fbb5350c51bf67da5fb3685/Asset-193x.png" data-mid="245588517" border="0" src="https://freight.cargo.site/w/1000/i/d3f6e305fe4a569d51d3f4ee38f9fa2a3f88a1d87fbb5350c51bf67da5fb3685/Asset-193x.png" /> Mobile nav https://pennydesigns.au/Mobile-nav Sun, 24 Sep 2023 14:18:12 +0000 Penny Designs https://pennydesigns.au/Mobile-nav Projects1. Yashi [Branding] 2. Albert St Kitchen [Branding]3. Gyeongju City Guide [Print]4. Innisfree [Re-branding]5. Pantisserie [Branding] 6. Dudu Pudding [Branding] 7. Airborne Airways [UI/UX]8. Aarv Music [Branding] Let’s get in touch! Email Instagram Behance ©2026 P.Designs&nbsp; Pantisserie https://pennydesigns.au/Pantisserie Wed, 01 May 2024 01:56:08 +0000 Penny Designs https://pennydesigns.au/Pantisserie Pantisserie (From 2021-), Branding &amp; Business ManagementIncludes Photography, Packaging, Social Media Management etc.. Pantisserie is a self-initiated baked goods brand specialising in small-batch, seasonal offerings. The brand is best known for its handmade mooncakes, which have been a consistent bestseller during the Mid-Autumn Festival and have built a loyal returning customer base over the years. As the founder, I developed every aspect of the brand, including the visual identity, social media content, photography, food styling, and packaging. The branding was intentionally designed to emphasise the handcrafted nature of the products, using simple and approachable packaging solutions that reinforce the homemade experience. Marketing is primarily focused on Instagram and RedNote, where product photography and seasonal campaigns help connect with audiences and drive sales. This project allowed me to explore the intersection of branding, content creation, and product-based business management while building a recognisable and authentic food brand from the ground up. <img width="729" height="729" width_o="729" height_o="729" data-src="https://freight.cargo.site/t/original/i/771c47da2b5214e128421b7343a359a8d0a408df65b82322180d0003a5fd36b1/mooncake-logo.png" data-mid="246083816" border="0" data-scale="98" src="https://freight.cargo.site/w/729/i/771c47da2b5214e128421b7343a359a8d0a408df65b82322180d0003a5fd36b1/mooncake-logo.png" /> 2025 Series Photography: <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/203c3d44ee3c36d57f5a18e8848d9c9872b82666e16bc07fa95facf253a9f1ba/IMG_5792.JPG" data-mid="246086205" border="0" src="https://freight.cargo.site/w/1000/i/203c3d44ee3c36d57f5a18e8848d9c9872b82666e16bc07fa95facf253a9f1ba/IMG_5792.JPG" /> <img width="2268" height="2449" width_o="2268" height_o="2449" data-src="https://freight.cargo.site/t/original/i/8756914a0e47c0a15d36f788aba3d7c5f276e98c05b5ac747a9729f10f675e75/IMG_5827-copy.JPG" data-mid="246086208" border="0" src="https://freight.cargo.site/w/1000/i/8756914a0e47c0a15d36f788aba3d7c5f276e98c05b5ac747a9729f10f675e75/IMG_5827-copy.JPG" /> <img width="2268" height="2850" width_o="2268" height_o="2850" data-src="https://freight.cargo.site/t/original/i/dde95b81e3846dbf3745c849fb54bfafc6da6e6d748bf3ee7079b478a0614ec6/IMG_5899.JPG" data-mid="246086215" border="0" src="https://freight.cargo.site/w/1000/i/dde95b81e3846dbf3745c849fb54bfafc6da6e6d748bf3ee7079b478a0614ec6/IMG_5899.JPG" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/00d0416ccdd9d3f9488096b83f896d6f5c50883cac824c1ca8d783ffb053fd27/IMG_6010.JPG" data-mid="246086217" border="0" src="https://freight.cargo.site/w/1000/i/00d0416ccdd9d3f9488096b83f896d6f5c50883cac824c1ca8d783ffb053fd27/IMG_6010.JPG" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/1502074a57b04932692cf47c00f667d4b9c448179843ffc49ac36e642a7e6eb2/IMG_6035.JPG" data-mid="246086222" border="0" src="https://freight.cargo.site/w/1000/i/1502074a57b04932692cf47c00f667d4b9c448179843ffc49ac36e642a7e6eb2/IMG_6035.JPG" /> <img width="1701" height="2093" width_o="1701" height_o="2093" data-src="https://freight.cargo.site/t/original/i/4408da32019c90b0bfd70544d4f32ea514890d598b8f7f003a96b26f68f531c8/IMG_6086-copy.JPG" data-mid="246086225" border="0" src="https://freight.cargo.site/w/1000/i/4408da32019c90b0bfd70544d4f32ea514890d598b8f7f003a96b26f68f531c8/IMG_6086-copy.JPG" /> Social Media (Story Highlights): <img width="2268" height="4032" width_o="2268" height_o="4032" data-src="https://freight.cargo.site/t/original/i/41e8e391846abb094299534c5c0b3bafbdcb8c756450136d107183ba2b531e51/honey-pistachio.png" data-mid="246084075" border="0" src="https://freight.cargo.site/w/1000/i/41e8e391846abb094299534c5c0b3bafbdcb8c756450136d107183ba2b531e51/honey-pistachio.png" /> <img width="2268" height="4032" width_o="2268" height_o="4032" data-src="https://freight.cargo.site/t/original/i/4e907df79e8bf4b465c1aa473769ea10dc5788677f09b9b28deabb2c1517abff/red-bean.png" data-mid="246084081" border="0" src="https://freight.cargo.site/w/1000/i/4e907df79e8bf4b465c1aa473769ea10dc5788677f09b9b28deabb2c1517abff/red-bean.png" /> <img width="2268" height="4032" width_o="2268" height_o="4032" data-src="https://freight.cargo.site/t/original/i/1995d9914e28554068915b12544fdc72352caa31f3a5dce5b9a480f54b2599c3/mixed-nut.png" data-mid="246084078" border="0" data-scale="77" src="https://freight.cargo.site/w/1000/i/1995d9914e28554068915b12544fdc72352caa31f3a5dce5b9a480f54b2599c3/mixed-nut.png" /> <img width="2268" height="4032" width_o="2268" height_o="4032" data-src="https://freight.cargo.site/t/original/i/9acb572c2cffb74249e56261f29fad1cb3a6f71d7b08b7dd0c3dd1eb16f9448a/lotus-egg.png" data-mid="246084076" border="0" src="https://freight.cargo.site/w/1000/i/9acb572c2cffb74249e56261f29fad1cb3a6f71d7b08b7dd0c3dd1eb16f9448a/lotus-egg.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/2746f3095d119a6e8b4b64192530d224ba128bbf82faaf4f8fb552883cab0232/matcha-lava.png" data-mid="246084077" border="0" data-scale="77" src="https://freight.cargo.site/w/1000/i/2746f3095d119a6e8b4b64192530d224ba128bbf82faaf4f8fb552883cab0232/matcha-lava.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/68f1ddbe16ce49989a9e449c9fdbad5b271ca572b540ad951964f54213ec78c2/yuzu-mango.png" data-mid="246084082" border="0" src="https://freight.cargo.site/w/1000/i/68f1ddbe16ce49989a9e449c9fdbad5b271ca572b540ad951964f54213ec78c2/yuzu-mango.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/5716f8e28a674ebd4aa976e9a9dc5bd7f30b1a904f526d1d15dabf9bba808b1d/double-choc.png" data-mid="246084073" border="0" src="https://freight.cargo.site/w/1000/i/5716f8e28a674ebd4aa976e9a9dc5bd7f30b1a904f526d1d15dabf9bba808b1d/double-choc.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/55fcf32215b195c962d637158b8d82a4e31d9ef16ba2cfc658cf691cac7819d2/peach-jasmine.png" data-mid="246084080" border="0" src="https://freight.cargo.site/w/1000/i/55fcf32215b195c962d637158b8d82a4e31d9ef16ba2cfc658cf691cac7819d2/peach-jasmine.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/577a701dd60653ff9b77f3fb3b04fab5b0ac67b3b916f448c34c6a5ce0e3d926/oreo.png" data-mid="246084079" border="0" src="https://freight.cargo.site/w/1000/i/577a701dd60653ff9b77f3fb3b04fab5b0ac67b3b916f448c34c6a5ce0e3d926/oreo.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/3062376279a3061eef9c637122cc5fe625bbbf2ceb3bde46dad8c08ae002bc1e/earl-grey-lemon.png" data-mid="246084074" border="0" src="https://freight.cargo.site/w/1000/i/3062376279a3061eef9c637122cc5fe625bbbf2ceb3bde46dad8c08ae002bc1e/earl-grey-lemon.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/8d4b50e4b08546e343bc8a04cfcf4e56c3ff545b8c4b6888236023a2735ff95d/blueberry-cheesecake.png" data-mid="246084071" border="0" src="https://freight.cargo.site/w/1000/i/8d4b50e4b08546e343bc8a04cfcf4e56c3ff545b8c4b6888236023a2735ff95d/blueberry-cheesecake.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/e3affbd032fa2b99e811ba616ce7a35b203db9c90edcb4c32f888fcbedf978e4/custard.png" data-mid="246084072" border="0" src="https://freight.cargo.site/w/1000/i/e3affbd032fa2b99e811ba616ce7a35b203db9c90edcb4c32f888fcbedf978e4/custard.png" /> <img width="1620" height="2880" width_o="1620" height_o="2880" data-src="https://freight.cargo.site/t/original/i/58ea1a0b0b3d841b94a377c407eadeea0fdb4a0153a5edf69fb1dfdb3d105257/black-sesame-peanut.png" data-mid="246084070" border="0" src="https://freight.cargo.site/w/1000/i/58ea1a0b0b3d841b94a377c407eadeea0fdb4a0153a5edf69fb1dfdb3d105257/black-sesame-peanut.png" /> 2021 Series <img width="1616" height="1080" width_o="1616" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b9b368cbbae3d8c853deb9f3a33366ed0e7a57f6517d5ce7ce3b0bf0ce63f4df/IMG_5979.jpg" data-mid="210058698" border="0" src="https://freight.cargo.site/w/1000/i/b9b368cbbae3d8c853deb9f3a33366ed0e7a57f6517d5ce7ce3b0bf0ce63f4df/IMG_5979.jpg" /> <img width="1457" height="1080" width_o="1457" height_o="1080" data-src="https://freight.cargo.site/t/original/i/75ffa6de81a406be61d5be21aadd81a12fb8a81480eda0506c8fae6c48a3bf98/IMG_6025.jpg" data-mid="210058703" border="0" src="https://freight.cargo.site/w/1000/i/75ffa6de81a406be61d5be21aadd81a12fb8a81480eda0506c8fae6c48a3bf98/IMG_6025.jpg" /> <img width="1616" height="1080" width_o="1616" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b433f02cc275ae727abcc3bed7aa9d24cd2a2c987a9404dff501335ca3f277d5/IMG_6022.jpg" data-mid="210058711" border="0" src="https://freight.cargo.site/w/1000/i/b433f02cc275ae727abcc3bed7aa9d24cd2a2c987a9404dff501335ca3f277d5/IMG_6022.jpg" /> <img width="1616" height="1080" width_o="1616" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9749a834bea27b4f87efa3692e9e1f8f4a9d3890a55ea9fdf5543b2a9db8e172/IMG_6174.jpg" data-mid="210058708" border="0" src="https://freight.cargo.site/w/1000/i/9749a834bea27b4f87efa3692e9e1f8f4a9d3890a55ea9fdf5543b2a9db8e172/IMG_6174.jpg" /> <img width="1616" height="1080" width_o="1616" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f2f785ae468034ba9e9fc01f5a1ba01ae30aa6a55ba68b929abb578d7aaf930b/IMG_6005.jpg" data-mid="210058701" border="0" src="https://freight.cargo.site/w/1000/i/f2f785ae468034ba9e9fc01f5a1ba01ae30aa6a55ba68b929abb578d7aaf930b/IMG_6005.jpg" /> <img width="1616" height="1080" width_o="1616" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f8588d80dc60a09bb9c04b5b4eecce7af7cc5f947116d1c4408ea82a12d6fa2d/IMG_6150.jpg" data-mid="210058706" border="0" src="https://freight.cargo.site/w/1000/i/f8588d80dc60a09bb9c04b5b4eecce7af7cc5f947116d1c4408ea82a12d6fa2d/IMG_6150.jpg" /> <img width="1616" height="1080" width_o="1616" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c90cf0bef01740668036e396377aee367f03eb145a6b75f32c2e235db2196bc2/IMG_6020.jpg" data-mid="210058702" border="0" src="https://freight.cargo.site/w/1000/i/c90cf0bef01740668036e396377aee367f03eb145a6b75f32c2e235db2196bc2/IMG_6020.jpg" /> <img width="1447" height="1080" width_o="1447" height_o="1080" data-src="https://freight.cargo.site/t/original/i/59a492b7e9063b7b65a174e4f8abd27d044e1c567930616b5a31f60f56823a54/FullSizeRender.jpg" data-mid="210058710" border="0" src="https://freight.cargo.site/w/1000/i/59a492b7e9063b7b65a174e4f8abd27d044e1c567930616b5a31f60f56823a54/FullSizeRender.jpg" /> Videography https://pennydesigns.au/Videography Tue, 30 Apr 2024 06:45:54 +0000 Penny Designs https://pennydesigns.au/Videography <img width="820" height="108" width_o="820" height_o="108" data-src="https://freight.cargo.site/t/original/i/670b35e8e4e97dc925d5833246d8eccb751df220b3f66753edc137446c2ab438/Videography.png" data-mid="210001207" border="0" src="https://freight.cargo.site/w/820/i/670b35e8e4e97dc925d5833246d8eccb751df220b3f66753edc137446c2ab438/Videography.png" /> <img width="1278" height="722" width_o="1278" height_o="722" data-src="https://freight.cargo.site/t/original/i/aa770308a846d2f96ca2b06d0bc08d4ad44d54ae4a3a461f414a401d01af370e/Screen-Shot-2024-04-30-at-4.52.10-pm.png" data-mid="210001114" border="0" src="https://freight.cargo.site/w/1000/i/aa770308a846d2f96ca2b06d0bc08d4ad44d54ae4a3a461f414a401d01af370e/Screen-Shot-2024-04-30-at-4.52.10-pm.png" /> Cake Channel (2021) [Stop Motion] I wanted to try and create a stop motion of ‘baking a cake’ from scratch. It serves as a purpose of a TV Channel intro video with the focus being on the stop motion.&nbsp; <img width="1278" height="714" width_o="1278" height_o="714" data-src="https://freight.cargo.site/t/original/i/b139ce8544f41ee431a5dee13af762662aa26008a0e044b19591b65865e6812d/Screen-Shot-2024-04-30-at-4.53.49-pm.png" data-mid="210001150" border="0" src="https://freight.cargo.site/w/1000/i/b139ce8544f41ee431a5dee13af762662aa26008a0e044b19591b65865e6812d/Screen-Shot-2024-04-30-at-4.53.49-pm.png" /> Kinetic Type (2021) [Animation] The brief for this project was to create an animation using After Effects with one quote. The point of this was to practice typography and motion to try and tell the story of the quote. I decided to put a twist onto this optomistic quote as a marker in storytelling and show how words can be interpereted differently. Quote: “Isn't it nice to think that tomorrow is a new day with no mistakes in it yet?” ― L.M. Montgomery I have several other videos and fun things you can browse on my personal youtube channel!&nbsp;︎︎︎ YOUTUBE CHANNEL ‘PEACHINNI’ Social Media https://pennydesigns.au/Social-Media Tue, 30 Apr 2024 06:39:47 +0000 Penny Designs https://pennydesigns.au/Social-Media Hank’s Bagelry:Updating... <img width="1179" height="2556" width_o="1179" height_o="2556" data-src="https://freight.cargo.site/t/original/i/f2b0c12809ecd67a2fa6add6e160d49ddd7820bdfc202d3ea6a18756ac292ae3/IMG_1711.PNG" data-mid="231872098" border="0" data-scale="20" src="https://freight.cargo.site/w/1000/i/f2b0c12809ecd67a2fa6add6e160d49ddd7820bdfc202d3ea6a18756ac292ae3/IMG_1711.PNG" /> Reels ↓ <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/2834fa8d2a6947281935a0a988c8574fbde7888933ddaa95fb0af359045e7ccb/iPhone-14---15-Pro---1.png" data-mid="233823298" border="0" src="https://freight.cargo.site/w/786/i/2834fa8d2a6947281935a0a988c8574fbde7888933ddaa95fb0af359045e7ccb/iPhone-14---15-Pro---1.png" /> <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/08f58d2c33984d6823d5933776af5c7e5c5a2108efb95393e8453ed1b43d7263/iPhone-14---15-Pro---2.png" data-mid="233823299" border="0" src="https://freight.cargo.site/w/786/i/08f58d2c33984d6823d5933776af5c7e5c5a2108efb95393e8453ed1b43d7263/iPhone-14---15-Pro---2.png" /> <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/7425f277bc7d928a52ca3c0f6770a5b177a2c06a1250417b4ec776aa717fd269/iPhone-14---15-Pro---4.png" data-mid="233823301" border="0" src="https://freight.cargo.site/w/786/i/7425f277bc7d928a52ca3c0f6770a5b177a2c06a1250417b4ec776aa717fd269/iPhone-14---15-Pro---4.png" /> <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/0b2c8fa802452f9ccb43618a4c3fa3f1565250202144f5bdbb467246c94b5527/iPhone-14---15-Pro---3.png" data-mid="233823300" border="0" src="https://freight.cargo.site/w/786/i/0b2c8fa802452f9ccb43618a4c3fa3f1565250202144f5bdbb467246c94b5527/iPhone-14---15-Pro---3.png" /> Copycat Bar &amp; Restaurant: Reels ↓ <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/56a9f53e4de1ab0e3017817cd8203fd036d5e923496f3d63ccf6c439d3368998/iPhone-14---15-Pro---4.png" data-mid="233823448" border="0" src="https://freight.cargo.site/w/786/i/56a9f53e4de1ab0e3017817cd8203fd036d5e923496f3d63ccf6c439d3368998/iPhone-14---15-Pro---4.png" /> <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/29603d70ff466f0f749b631381cee1f836eca64216be235dcb608942ad746007/iPhone-14---15-Pro---2.png" data-mid="233823446" border="0" src="https://freight.cargo.site/w/786/i/29603d70ff466f0f749b631381cee1f836eca64216be235dcb608942ad746007/iPhone-14---15-Pro---2.png" /> <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/0306de798b662bd1a205eef978ce28fd4ac1a64c7369e884f260a07d83ce3cc6/iPhone-14---15-Pro---3.png" data-mid="233823447" border="0" src="https://freight.cargo.site/w/786/i/0306de798b662bd1a205eef978ce28fd4ac1a64c7369e884f260a07d83ce3cc6/iPhone-14---15-Pro---3.png" /> <img width="786" height="1564" width_o="786" height_o="1564" data-src="https://freight.cargo.site/t/original/i/0ce67ab9a28f0b0009d8655c361a3cebe72bea66602a855abe0f82d972548834/iPhone-14---15-Pro---1.png" data-mid="233823445" border="0" src="https://freight.cargo.site/w/786/i/0ce67ab9a28f0b0009d8655c361a3cebe72bea66602a855abe0f82d972548834/iPhone-14---15-Pro---1.png" /> Picos: Reels ↓ <img width="780" height="1634" width_o="780" height_o="1634" data-src="https://freight.cargo.site/t/original/i/420df9ed89983e55195a5618ca90b2ef652beb419765b6ee45e8c8d602f72158/Mockup.png" data-mid="212042496" border="0" src="https://freight.cargo.site/w/780/i/420df9ed89983e55195a5618ca90b2ef652beb419765b6ee45e8c8d602f72158/Mockup.png" /> <img width="780" height="1634" width_o="780" height_o="1634" data-src="https://freight.cargo.site/t/original/i/069d28756d21be121dda9b7416d271234897bd8713e6e4d0748ce2d6211d4369/Mockup-3.png" data-mid="212042495" border="0" src="https://freight.cargo.site/w/780/i/069d28756d21be121dda9b7416d271234897bd8713e6e4d0748ce2d6211d4369/Mockup-3.png" /> <img width="780" height="1634" width_o="780" height_o="1634" data-src="https://freight.cargo.site/t/original/i/1f88d8d256b355745987d7e382d7a7cb46e742056407d8e02a37d6a89f5a38e7/Mockup-1.png" data-mid="212042493" border="0" src="https://freight.cargo.site/w/780/i/1f88d8d256b355745987d7e382d7a7cb46e742056407d8e02a37d6a89f5a38e7/Mockup-1.png" /> <img width="780" height="1634" width_o="780" height_o="1634" data-src="https://freight.cargo.site/t/original/i/2098e1091589c2cbf54daebeb18fe3e4b5ce949fb5d72425c8d3dec0861935ed/Mockup-2.png" data-mid="212042494" border="0" src="https://freight.cargo.site/w/780/i/2098e1091589c2cbf54daebeb18fe3e4b5ce949fb5d72425c8d3dec0861935ed/Mockup-2.png" /> EDM https://pennydesigns.au/EDM Tue, 30 Apr 2024 06:01:16 +0000 Penny Designs https://pennydesigns.au/EDM <img width="1090" height="108" width_o="1090" height_o="108" data-src="https://freight.cargo.site/t/original/i/c3ec888821b654ddc11c8ccf74a4bbd845e55bd826ff7d68bae4d9027513210c/Asset-32x.png" data-mid="210000124" border="0" data-scale="86" src="https://freight.cargo.site/w/1000/i/c3ec888821b654ddc11c8ccf74a4bbd845e55bd826ff7d68bae4d9027513210c/Asset-32x.png" /> Picos - Email Campaigns <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/3af0d1913a098d8e87bb73710b78ff52a22aa8fa02cd05bbbfa15784fe6edd5f/EDM-2.png" data-mid="212042028" border="0" src="https://freight.cargo.site/w/884/i/3af0d1913a098d8e87bb73710b78ff52a22aa8fa02cd05bbbfa15784fe6edd5f/EDM-2.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/29b0c1444f573060188e3b8b82c7a99b349facb82d99b109be44207480129d74/EDM-1.png" data-mid="212042027" border="0" src="https://freight.cargo.site/w/884/i/29b0c1444f573060188e3b8b82c7a99b349facb82d99b109be44207480129d74/EDM-1.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/3901dc3bdba699c0077bb20da3d4c7212bb37a0d228d46119e6754e430e8e28c/EDM-3-1.png" data-mid="212042111" border="0" src="https://freight.cargo.site/w/884/i/3901dc3bdba699c0077bb20da3d4c7212bb37a0d228d46119e6754e430e8e28c/EDM-3-1.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/dadfaf25094356e21f9f3e8d7cb1cd480ca3af4fb47f0c68fa8a48892b8f80b9/EDM-4.png" data-mid="212042126" border="0" src="https://freight.cargo.site/w/884/i/dadfaf25094356e21f9f3e8d7cb1cd480ca3af4fb47f0c68fa8a48892b8f80b9/EDM-4.png" /> Uploaded with Klaviyo Alex Makes Meals - Email Campaigns and Email Flow Designs <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/2d27bc57d1baf94b5ce509947fd83d87a83ef5972c36d42112bfe613ea18b040/Frame-12.png" data-mid="209999201" border="0" src="https://freight.cargo.site/w/884/i/2d27bc57d1baf94b5ce509947fd83d87a83ef5972c36d42112bfe613ea18b040/Frame-12.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/ae53c1f12e80e1d9cc642387327b5e9557aebb5671f029306694b6dad51b7497/Frame-13.png" data-mid="209999202" border="0" src="https://freight.cargo.site/w/884/i/ae53c1f12e80e1d9cc642387327b5e9557aebb5671f029306694b6dad51b7497/Frame-13.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/7495139efdda8f93bf1471313f295918876ea9b2e53a348f08a36e98b78c23ca/Frame-11.png" data-mid="209999200" border="0" src="https://freight.cargo.site/w/884/i/7495139efdda8f93bf1471313f295918876ea9b2e53a348f08a36e98b78c23ca/Frame-11.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/ebf9edce25c29bd7a82e2b0faa2a09c74ee761e7a15274da6b02e35ba60792c9/Frame-10.png" data-mid="209999199" border="0" src="https://freight.cargo.site/w/884/i/ebf9edce25c29bd7a82e2b0faa2a09c74ee761e7a15274da6b02e35ba60792c9/Frame-10.png" /> Uploaded with Mailchimp Big Branding - Email Campaigns <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/2d64f0fc91084acd44f748caefcee7556f79607533596c4f79fe08540583a274/EDM-2-MU.png" data-mid="209999721" border="0" src="https://freight.cargo.site/w/884/i/2d64f0fc91084acd44f748caefcee7556f79607533596c4f79fe08540583a274/EDM-2-MU.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/2f927a60eed5d8c13526604251f825bdda28f6fb55173394eba55297c122c73a/Frame-15.png" data-mid="210000020" border="0" src="https://freight.cargo.site/w/884/i/2f927a60eed5d8c13526604251f825bdda28f6fb55173394eba55297c122c73a/Frame-15.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/f143b6fe6b629a8265bd02d3b4b4601fc4b81204e18ef025043a5e991ca91528/Frame-16.png" data-mid="210000033" border="0" src="https://freight.cargo.site/w/884/i/f143b6fe6b629a8265bd02d3b4b4601fc4b81204e18ef025043a5e991ca91528/Frame-16.png" /> <img width="884" height="1776" width_o="884" height_o="1776" data-src="https://freight.cargo.site/t/original/i/665714808bb8fcfbcd8374c4a7a0c5c047a5cd7a96f8db1bf0b085cf5ad398e3/Frame-15-2.png" data-mid="210000007" border="0" src="https://freight.cargo.site/w/884/i/665714808bb8fcfbcd8374c4a7a0c5c047a5cd7a96f8db1bf0b085cf5ad398e3/Frame-15-2.png" /> Uploaded with Mailchimp Yashi https://pennydesigns.au/Yashi Sun, 24 Sep 2023 14:18:13 +0000 Penny Designs https://pennydesigns.au/Yashi <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/bf6f25844dbee936786eb4b18cd73854432c205824f7b3507522b2b192498c90/DSC06295.jpeg" data-mid="193574109" border="0" src="https://freight.cargo.site/w/1000/i/bf6f25844dbee936786eb4b18cd73854432c205824f7b3507522b2b192498c90/DSC06295.jpeg" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/5610c64dba334f3278e21a41e802156d52fb0659e4817d9b19cf7b753459a81e/yashi-castella.png" data-mid="191705046" border="0" src="https://freight.cargo.site/w/1000/i/5610c64dba334f3278e21a41e802156d52fb0659e4817d9b19cf7b753459a81e/yashi-castella.png" /> Yashi (2022), Brand Identity. Includes UI/UX Design, Packaging, Photography, Publication, Poster Design.‘Yashi’ is an Asian dessert cafe specialising in traditional and modern delicacies consumed by the various cultures in East Asia. It is a place where people can come to experience the wonder of unique desserts or be a place of nostalgia and connect with their heritage. <img width="2084" height="2084" width_o="2084" height_o="2084" data-src="https://freight.cargo.site/t/original/i/57b2e66d3d553de8d62cb1066f0b793c6ab95dbcbb0048184dde6185c005cda2/yashi-logo-2.png" data-mid="193814422" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/57b2e66d3d553de8d62cb1066f0b793c6ab95dbcbb0048184dde6185c005cda2/yashi-logo-2.png" />Download the brand book here! <img width="4374" height="2460" width_o="4374" height_o="2460" data-src="https://freight.cargo.site/t/original/i/cef41d98e1e0c7f14689cfa241af1193f9e813001e5e7923bc86176e0fa43542/YASHI---BRAND-BOOK_Page_01.png" data-mid="194554055" border="0" src="https://freight.cargo.site/w/1000/i/cef41d98e1e0c7f14689cfa241af1193f9e813001e5e7923bc86176e0fa43542/YASHI---BRAND-BOOK_Page_01.png" /> <img width="4450" height="2966" width_o="4450" height_o="2966" data-src="https://freight.cargo.site/t/original/i/c00df414324b9cc3d4b3834b31deb8f4b936adfe4881187407607fad27732fe9/yashi-poster-mockup.png" data-mid="193688801" border="0" src="https://freight.cargo.site/w/1000/i/c00df414324b9cc3d4b3834b31deb8f4b936adfe4881187407607fad27732fe9/yashi-poster-mockup.png" /> <img width="5000" height="3750" width_o="5000" height_o="3750" data-src="https://freight.cargo.site/t/original/i/abbfdca94403645ddba2ed72536a626866779b17e255015527974f73a92cbe3d/phone-web-mu.png" data-mid="193688627" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/abbfdca94403645ddba2ed72536a626866779b17e255015527974f73a92cbe3d/phone-web-mu.png" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/fc3763cb5edf59b06e9d5ff14daae5b5e9f64b30c3b5466ea9ec80003e4d17c9/YASHI---BRAND-BOOK_Page_18.png" data-mid="194882959" border="0" src="https://freight.cargo.site/w/1000/i/fc3763cb5edf59b06e9d5ff14daae5b5e9f64b30c3b5466ea9ec80003e4d17c9/YASHI---BRAND-BOOK_Page_18.png" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/4014e2e66bd60e60a5b669ea0d2e2750ef153f6fa3c289a0db12b868793e87f4/YASHI---BRAND-BOOK_Page_17.png" data-mid="194882960" border="0" data-scale="95" src="https://freight.cargo.site/w/1000/i/4014e2e66bd60e60a5b669ea0d2e2750ef153f6fa3c289a0db12b868793e87f4/YASHI---BRAND-BOOK_Page_17.png" /> <img width="3280" height="1845" width_o="3280" height_o="1845" data-src="https://freight.cargo.site/t/original/i/97297b5a403eecd1f86d3100e704bc6258f62041e004d7b18393f92701f8d598/YASHI---BRAND-BOOK_Page_51.png" data-mid="194883023" border="0" src="https://freight.cargo.site/w/1000/i/97297b5a403eecd1f86d3100e704bc6258f62041e004d7b18393f92701f8d598/YASHI---BRAND-BOOK_Page_51.png" /> <img width="5920" height="3330" width_o="5920" height_o="3330" data-src="https://freight.cargo.site/t/original/i/a91e56ec69a8e0247b247e23de44843cfd76c9846d0d420641529fb81fa24e1f/YASHI---BRAND-BOOK_Page_50.png" data-mid="194883024" border="0" src="https://freight.cargo.site/w/1000/i/a91e56ec69a8e0247b247e23de44843cfd76c9846d0d420641529fb81fa24e1f/YASHI---BRAND-BOOK_Page_50.png" /> <img width="5334" height="3000" width_o="5334" height_o="3000" data-src="https://freight.cargo.site/t/original/i/dbc7046b0209b80e0483f965db1dd47cacb6ca9aeccc0fe22fa28e11972d3282/YASHI---BRAND-BOOK_Page_54.png" data-mid="194883059" border="0" src="https://freight.cargo.site/w/1000/i/dbc7046b0209b80e0483f965db1dd47cacb6ca9aeccc0fe22fa28e11972d3282/YASHI---BRAND-BOOK_Page_54.png" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/85ed06651825452c500dcc43e3caf54dd8a1135070edb0c3bb757d61038dee59/YASHI---BRAND-BOOK_Page_38.png" data-mid="194554686" border="0" src="https://freight.cargo.site/w/1000/i/85ed06651825452c500dcc43e3caf54dd8a1135070edb0c3bb757d61038dee59/YASHI---BRAND-BOOK_Page_38.png" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/a7bcb833d2000cdaac6d9e847ba35744faf25c2f4dfd3d1b0ad9c4a5036eb481/YASHI---BRAND-BOOK_Page_26.png" data-mid="194554283" border="0" src="https://freight.cargo.site/w/1000/i/a7bcb833d2000cdaac6d9e847ba35744faf25c2f4dfd3d1b0ad9c4a5036eb481/YASHI---BRAND-BOOK_Page_26.png" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/2c72aea43a6a77b143135d4c713f89b14bcfe130a604a91263f65e9829b23b0c/YASHI---BRAND-BOOK_Page_46.png" data-mid="194554192" border="0" src="https://freight.cargo.site/w/1000/i/2c72aea43a6a77b143135d4c713f89b14bcfe130a604a91263f65e9829b23b0c/YASHI---BRAND-BOOK_Page_46.png" /> Initial sketches/brand development: <img width="2481" height="3509" width_o="2481" height_o="3509" data-src="https://freight.cargo.site/t/original/i/487411af54e167c1ae60e3743b18ff116f7c327514422a02e7efa56d536388b6/yashi-sketchbook-09.png" data-mid="197474926" border="0" src="https://freight.cargo.site/w/1000/i/487411af54e167c1ae60e3743b18ff116f7c327514422a02e7efa56d536388b6/yashi-sketchbook-09.png" /> <img width="2481" height="3509" width_o="2481" height_o="3509" data-src="https://freight.cargo.site/t/original/i/39b1a713d20a566f006c4904c21794abe06ab3489ce4b439b250f0ab38a573a2/yashi-sketchbook-10.png" data-mid="197474925" border="0" src="https://freight.cargo.site/w/1000/i/39b1a713d20a566f006c4904c21794abe06ab3489ce4b439b250f0ab38a573a2/yashi-sketchbook-10.png" /> Highly Commended Project - Advanced Design Studio. Innisfree https://pennydesigns.au/Innisfree Mon, 27 May 2024 07:11:06 +0000 Penny Designs https://pennydesigns.au/Innisfree Innisfree (2024), Rebranding, Brand Identity. Includes Logo Design, UI/UX Design, Packaging, Social Media.Innisfree is a South Korean skincare brand known for its eco-friendly products derived from the natural elements of Jeju Island. Innisfree has done a recent rebranding to a more modern, minimalist style. While appreciating Innisfree's direction towards simplicity and modernity, I felt that this shift moved away from the brand’s values and original vision. My redesign aims to resonate better with the brand's commitment to nature and sustainability, incorporating stylistic&nbsp;elements that reflect the unique identity of the brand. <img width="2800" height="1600" width_o="2800" height_o="1600" data-src="https://freight.cargo.site/t/original/i/a045ce53157e2d8778e97c7579e81727b55500ccf6313e4d3b66816086859f83/1.png" data-mid="211707213" border="0" src="https://freight.cargo.site/w/1000/i/a045ce53157e2d8778e97c7579e81727b55500ccf6313e4d3b66816086859f83/1.png" /> <img width="2800" height="1600" width_o="2800" height_o="1600" data-src="https://freight.cargo.site/t/original/i/388609291491067ced7f0e26e13f5dccf9295fcaae8d7b7a77e1f575da6d7e32/2.png" data-mid="211707214" border="0" src="https://freight.cargo.site/w/1000/i/388609291491067ced7f0e26e13f5dccf9295fcaae8d7b7a77e1f575da6d7e32/2.png" /> <img width="2800" height="1600" width_o="2800" height_o="1600" data-src="https://freight.cargo.site/t/original/i/5d7fe851bbc73c7b785515a0cc6711fc8d7979f109f3bed3a9117d810e69f51d/12.png" data-mid="211707253" border="0" src="https://freight.cargo.site/w/1000/i/5d7fe851bbc73c7b785515a0cc6711fc8d7979f109f3bed3a9117d810e69f51d/12.png" /> <img width="2800" height="1600" width_o="2800" height_o="1600" data-src="https://freight.cargo.site/t/original/i/e4c4afe3c0bd66cda3f9e4ca64b837416777c7599cb78f4134be278ae10a5093/6.png" data-mid="211707223" border="0" src="https://freight.cargo.site/w/1000/i/e4c4afe3c0bd66cda3f9e4ca64b837416777c7599cb78f4134be278ae10a5093/6.png" /> UI Design:<img width="1888" height="1080" width_o="1888" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8a5c8e7569a76da86968b131f40683be67098c757186be1170f9a8fa077a230d/innisfree-ui.gif" data-mid="211707257" border="0" src="https://freight.cargo.site/w/1000/i/8a5c8e7569a76da86968b131f40683be67098c757186be1170f9a8fa077a230d/innisfree-ui.gif" /> <img width="2800" height="1600" width_o="2800" height_o="1600" data-src="https://freight.cargo.site/t/original/i/1db3ac25e91cf19cf312e285b289cc64d9064a0e349f16bc99db59b9fb3c74d0/8---UI.png" data-mid="211707325" border="0" src="https://freight.cargo.site/w/1000/i/1db3ac25e91cf19cf312e285b289cc64d9064a0e349f16bc99db59b9fb3c74d0/8---UI.png" /> <img width="2800" height="1600" width_o="2800" height_o="1600" data-src="https://freight.cargo.site/t/original/i/bad78a1561d0b1b8135ea7d22b4277388da22f6d285c7a6285f49b36978a1c11/7---UI.png" data-mid="211707326" border="0" src="https://freight.cargo.site/w/1000/i/bad78a1561d0b1b8135ea7d22b4277388da22f6d285c7a6285f49b36978a1c11/7---UI.png" /> Social Media: <img width="2800" height="1600" width_o="2800" height_o="1600" data-src="https://freight.cargo.site/t/original/i/725e3ce82ca95470d7c15b92bf84364e1d0f0016cdb421dd197badf545257a58/10.png" data-mid="211707250" border="0" src="https://freight.cargo.site/w/1000/i/725e3ce82ca95470d7c15b92bf84364e1d0f0016cdb421dd197badf545257a58/10.png" /> Packaging: <img width="2910" height="1662" width_o="2910" height_o="1662" data-src="https://freight.cargo.site/t/original/i/61506b877daa6340c6c46c98fa191af8d0ada4fdde7c17366f6de8818471d658/packaging-dieline.gif" data-mid="211707258" border="0" src="https://freight.cargo.site/w/1000/i/61506b877daa6340c6c46c98fa191af8d0ada4fdde7c17366f6de8818471d658/packaging-dieline.gif" /> Rebranding Innisfree, Australia. Albert St Kitchen https://pennydesigns.au/Albert-St-Kitchen Tue, 19 May 2026 04:15:41 +0000 Penny Designs https://pennydesigns.au/Albert-St-Kitchen Albert St Kitchen (2025-2026), Brand Identity. Includes UI/UX Design (Website), Packaging. albertstkitchen.com.au Albert St Kitchen is a Melbourne-based food brand specialising in handmade meal kits crafted with real ingredients and inspired by cuisines from around the world. Focused on bringing convenience and quality together, the brand delivers approachable, home-style meals with a contemporary feel. I worked across the logo design, brand identity, packaging, and website design to create a cohesive visual system that felt warm, modern, and approachable. The project aimed to position Albert St Kitchen as a trusted, design-conscious food business within Melbourne’s growing meal kit and ready-made food space. Services Logo &amp; Brand Identity Packaging Design Website Design &amp; Development <img width="2250" height="1352" width_o="2250" height_o="1352" data-src="https://freight.cargo.site/t/original/i/dc7434cf4cd57b72dfe98af5108062c94e20d6c4736c8ee117f09349c850fff8/Frame-2.png" data-mid="249228693" border="0" src="https://freight.cargo.site/w/1000/i/dc7434cf4cd57b72dfe98af5108062c94e20d6c4736c8ee117f09349c850fff8/Frame-2.png" /> <img width="2250" height="1352" width_o="2250" height_o="1352" data-src="https://freight.cargo.site/t/original/i/3672b1b2396097d84753b908e1784b54ee97d14d57d342b7bbb47d962076c4a1/Frame-24.png" data-mid="249228694" border="0" src="https://freight.cargo.site/w/1000/i/3672b1b2396097d84753b908e1784b54ee97d14d57d342b7bbb47d962076c4a1/Frame-24.png" /> <img width="2250" height="1352" width_o="2250" height_o="1352" data-src="https://freight.cargo.site/t/original/i/1a2196d8ab9d5465045ae0d0cc834768f4eb4256e7c06f15eb2222c23737fe5d/Frame-25.png" data-mid="249228692" border="0" src="https://freight.cargo.site/w/1000/i/1a2196d8ab9d5465045ae0d0cc834768f4eb4256e7c06f15eb2222c23737fe5d/Frame-25.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/666a4423e6cf9893597b1e722eaae918a5107f2fe3fc853d16eb02728fe76959/Frame-12.png" data-mid="249228877" border="0" src="https://freight.cargo.site/w/1000/i/666a4423e6cf9893597b1e722eaae918a5107f2fe3fc853d16eb02728fe76959/Frame-12.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/0c31bf57a2dda5eda8e26bd48736790c9245fb7db47102bee3f81cf7283e2076/Frame-10.png" data-mid="249228876" border="0" src="https://freight.cargo.site/w/1000/i/0c31bf57a2dda5eda8e26bd48736790c9245fb7db47102bee3f81cf7283e2076/Frame-10.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/179a6f5e3db0eed5f65bdda141d7b2d8b78c383101d55f95459c40375febb501/Frame-17.png" data-mid="249228882" border="0" src="https://freight.cargo.site/w/1000/i/179a6f5e3db0eed5f65bdda141d7b2d8b78c383101d55f95459c40375febb501/Frame-17.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/06b2b11d7582afd3c7b8a46cbb92ee0c28596fbd8dce38e26211e3ad212d9fff/Frame-19.png" data-mid="249228884" border="0" src="https://freight.cargo.site/w/1000/i/06b2b11d7582afd3c7b8a46cbb92ee0c28596fbd8dce38e26211e3ad212d9fff/Frame-19.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/8c30d98fafcb484152fb4f49af2b24c095621279f511960163ea709dad6cbaf2/Frame-18.png" data-mid="249228883" border="0" src="https://freight.cargo.site/w/1000/i/8c30d98fafcb484152fb4f49af2b24c095621279f511960163ea709dad6cbaf2/Frame-18.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/19b46b8d5b755d4e3ff050c1ab2a749b2e27eb024d25ef2cdf74d88254755948/Frame-16.png" data-mid="249228881" border="0" src="https://freight.cargo.site/w/1000/i/19b46b8d5b755d4e3ff050c1ab2a749b2e27eb024d25ef2cdf74d88254755948/Frame-16.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/525ea22409206053c24dc1d950cb6389d09f95ba05056dcbc601d25e65a59fdf/Frame-15.png" data-mid="249228880" border="0" src="https://freight.cargo.site/w/1000/i/525ea22409206053c24dc1d950cb6389d09f95ba05056dcbc601d25e65a59fdf/Frame-15.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/a86e5ad3c4a6792b1520d04a4a673cc5812430d126857cdf908cebe76830fde7/Frame-14.png" data-mid="249228879" border="0" src="https://freight.cargo.site/w/1000/i/a86e5ad3c4a6792b1520d04a4a673cc5812430d126857cdf908cebe76830fde7/Frame-14.png" /> <img width="1335" height="1335" width_o="1335" height_o="1335" data-src="https://freight.cargo.site/t/original/i/5051a28ba82b619b19a55c5754c79eec6d28f506db76fb5574614b1cf73d4aa6/Frame-13.png" data-mid="249228878" border="0" src="https://freight.cargo.site/w/1000/i/5051a28ba82b619b19a55c5754c79eec6d28f506db76fb5574614b1cf73d4aa6/Frame-13.png" /> <img width="1780" height="1780" width_o="1780" height_o="1780" data-src="https://freight.cargo.site/t/original/i/cef0c4f722f78c281345ada59329165164dd821476892c5c4484d015539835c4/Frame-11.png" data-mid="248874333" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/cef0c4f722f78c281345ada59329165164dd821476892c5c4484d015539835c4/Frame-11.png" /> Completed in-house at Studio AD &amp; Co. Aarv Music https://pennydesigns.au/Aarv-Music-1 Mon, 08 Jun 2026 06:05:04 +0000 Penny Designs https://pennydesigns.au/Aarv-Music-1 Aarv Music (2025), Brand Identity. Aarv is a Melbourne-based DJ seeking a distinctive visual identity that could grow alongside his emerging presence in the music industry. As someone of Indian heritage, it was important that the brand reflected his cultural background in a meaningful and authentic way. The identity was built around a custom logotype inspired by the Punjabi spelling of his name. Rather than taking a literal approach, we studied the strokes, curves, and structure of Punjabi characters and translated these qualities into Roman letterforms. The result is a logo that remains clearly readable in English while subtly incorporating visual cues from the original script. By balancing cultural influence with a contemporary, minimalist aesthetic, the identity creates a unique visual language that feels both personal and professional. The final outcome is a mark that honours Aarv's heritage while supporting the modern, impactful presence he wanted to establish as an artist. <img width="298" height="298" width_o="298" height_o="298" data-src="https://freight.cargo.site/t/original/i/74600bcd7597638b40113632876f6aa3ef346457aee9e1435847ad07cf4dc972/3dgifmaker01954.gif" data-mid="249229573" border="0" src="https://freight.cargo.site/w/298/i/74600bcd7597638b40113632876f6aa3ef346457aee9e1435847ad07cf4dc972/3dgifmaker01954.gif" /> <img width="3613" height="2201" width_o="3613" height_o="2201" data-src="https://freight.cargo.site/t/original/i/de54c868043627d8be2bc4fc7912530c58fb65c5cd3a8073b1a1981ee9b92ee6/AAR_FullLogo_Reversed.jpg" data-mid="249229141" border="0" src="https://freight.cargo.site/w/1000/i/de54c868043627d8be2bc4fc7912530c58fb65c5cd3a8073b1a1981ee9b92ee6/AAR_FullLogo_Reversed.jpg" /> <img width="2250" height="1352" width_o="2250" height_o="1352" data-src="https://freight.cargo.site/t/original/i/01ab550f26305c2a8664dd838a13bdbd15d76ef4878ab5705d4c03e35ca7761d/Frame-33.png" data-mid="249298357" border="0" src="https://freight.cargo.site/w/1000/i/01ab550f26305c2a8664dd838a13bdbd15d76ef4878ab5705d4c03e35ca7761d/Frame-33.png" /> <img width="1088" height="1487" width_o="1088" height_o="1487" data-src="https://freight.cargo.site/t/original/i/eed94bda2261e44b98f6e7532583b7e2b56d15b40fe0e152b98935297ef97c4c/Frame-26.png" data-mid="249229580" border="0" src="https://freight.cargo.site/w/1000/i/eed94bda2261e44b98f6e7532583b7e2b56d15b40fe0e152b98935297ef97c4c/Frame-26.png" /> <img width="1088" height="1487" width_o="1088" height_o="1487" data-src="https://freight.cargo.site/t/original/i/06641c81999b5a1fe8c834ec551e4911d7c62ccdbd56b5e85ebeae2315ed220c/Frame-11.png" data-mid="249229579" border="0" src="https://freight.cargo.site/w/1000/i/06641c81999b5a1fe8c834ec551e4911d7c62ccdbd56b5e85ebeae2315ed220c/Frame-11.png" /> <img width="2250" height="1352" width_o="2250" height_o="1352" data-src="https://freight.cargo.site/t/original/i/53f2cf74a241d31fc6c69bc5a95b4ebb201e1733494b537d82d4a1c5dfebb560/Frame-2.png" data-mid="249229578" border="0" src="https://freight.cargo.site/w/1000/i/53f2cf74a241d31fc6c69bc5a95b4ebb201e1733494b537d82d4a1c5dfebb560/Frame-2.png" /> Completed in-house at Studio AD &amp; Co.